Category Archives: Online marketing

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Branding your Company Online

Why branding any company online is a necessity these days?  Gone are the days when shoppers simply come in and buy any product. …
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Can Any Inbound Linking Hurt My Ranking?

The answer is simple – inbound linking cannot hurt your search ranking. How is this known for certain? Well, for one, if inbound were…
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The Importance of Anchor Text in Back-links

The importance of anchor text with respect to a linking strategy cannot be overstated. Back-links are a huge part of the search engine algorithm. When…
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